Web Position Expert

Ecommerce Store Setup & Marketing

Categories: Digital Marketing
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About Course

Welcome to the comprehensive course on “Ecommerce Store Setup & Marketing”! In this course, we will guide you through the step-by-step process of setting up an ecommerce store on WordPress and harnessing the power of various marketing platforms, including Facebook, Instagram, Google Ads, SEO, and YouTube.

Setting up an ecommerce store on WordPress will be your first milestone. We’ll walk you through the process of choosing the right theme, customizing the design, and optimizing the layout for a seamless user experience. You’ll learn how to add product listings, manage inventory, and set up secure payment gateways to ensure smooth transactions for your customers.

Next, we will dive into the world of social media marketing. With billions of users on platforms like Facebook and Instagram, you’ll discover how to create compelling ads, target specific audiences, and leverage the power of social media algorithms to drive traffic to your store. We’ll cover techniques to increase engagement, build a loyal customer base, and effectively measure the success of your campaigns.

To expand your reach, we’ll explore the realm of Google Ads, where you’ll learn how to create targeted advertisements that appear in search results and on relevant websites. Mastering search engine optimization (SEO) will also be crucial to ensure your store ranks highly in search engine results, driving organic traffic and increasing your visibility.

Finally, we’ll delve into the power of video marketing on YouTube. You’ll discover how to create engaging product videos, optimize your channel for maximum exposure, and utilize YouTube ads to reach your target audience effectively.

By the end of this course, you will have the knowledge and skills to set up an ecommerce store on WordPress and effectively market your products using Facebook, Instagram, Google Ads, SEO, and YouTube. Get ready to embark on a journey towards ecommerce success!

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Course Content

Course Introduction

Store Setup on WordPress

Google Analytics

Google Webmaster


Facebook and Instagram Marketing

Google Paid Ads (PPC)

YouTube Marketing

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